Having such a minimalist advertisement will also add exclusivity to the digipak as it features the insert poster of the band (never before seen images to the public).
Thursday, 7 November 2013
Magazine Advert- Drafts
I have made the decision to produce an A4 portrait magazine advertisement. Below are a few 'draft' versions of a very minimalist and stripped back magazine advertisement. I believe that with my advertisement 'less is more' and the same goes for my digipak. The lack of images and information suits my band's style and their target audience, fans that know the band well will understand the poster, those that don't will be intrigued to find out more (adding the smartphone QR barcode allows the public to do this).
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This poster stands out very much from any other artist poster purely because of the minimalistic look. The white background makes the Barcode stand out more and by centralising it, it makes it look more prominent on the page. The white and black colours on the poster are classic and fit with your genre of music as they have a professional feel and look to them. The bands name is in the lower part of the page which means that the main thing about the poster is the barcode. It says you can access a unseen photo of the band by scanning it. This is effective because fans will scan the barcode and then will be interested by the content of the link.
ReplyDeleteThe content of the link again is a poster of the band but still in a minimalistic theme which then makes the two posters link together and look like a pair.