Pitch Evaluation

To present our ideas concerning the music video we created a pitch which aimed to give others an insight into what we had planned. After presenting it to our class we received some feedback which encouraged us to think about certain elements of the filming process. Below are the comments we received. 

Fortunately, all of the comments left noted that our pitch was precise and provided viewers with a vivid image of what we were hoping to achieve. This is something which will work in our favour as it indicates that we have established exactly what we want to create and how we aim to do this. Although it is crucial that we, as the producers, have a clear understanding of the type of video we want to make- it is equally as vital that our audience is just as clear. 

However, some of the commenters questioned how we would be able to light the buildings we were aiming to film in. As we stated in the pitch, we were focusing on locations which were fairly old, with high ceilings- which are typically large and fairly dark. Since having posted the pitch we have received confirmation for a location called The City Rooms which fortunately has a considerable amount of natural lighting, due to the grand windows which decorate the ballroom. However to ensure that there is sufficient lighting we are also bringing our own artificial lights which will cancel out shadows and ensure the artists can be viewed clearly. 

The feedback from our pitch was relatively helpful as it made us aware of some of the issues we may encounter while filming in such large, dingy conditions. This will be beneficial when it comes to pre production as it will prompt us to be be constantly aware of the lighting. However, it would of perhaps been useful to us if we had received some more constructive criticism as this would have helped us improve certain elements of our pitch and, consequently, video.